Wakefield gets SWIMTAG at 3rd Site

Following previous SWIMTAG installations at Normanton Swimming Pool and Featherstone Sports Complex, Wakefield Council have now installed SWIMTAG at their flagship Sun Lane Leisure Centre.

Based in the centre of the town, Sun Lane is the Council’s busiest pool and since the launch, the use of SWIMTAG has been high.

Health and Wellbeing Community Activator Debbie Hastings said “SWIMTAG has worked well for us at Normanton and Featherstone and now it’s in at Sun Lane, we can offer it to even more users. We’re particularly looking forward to using the new “Pool Battle” feature which will allow the three centres to compete against each other and create a bit of friendly rivalry between the pools”.

Business Development Manager for 222 Sports Colin Scott said “We’ve done three installations now at Wakefield sites and they’ve all gone really well. The main thing they have going for them is the staff at all the sites. SWIMTAG is a great tool but but people need to try it out to really understand how it works and then get addicted, so it’s vital that the reception team and everyone else around the centre has enthusiasm for the product and the confidence to encourage members to use it. They have that across all the Wakefield sites, which is why they are doing so well”.

Download our Case Study Brochure and Information Pack to see how we’ve helped operators to attract, motivate and support their swimming members Case Studies - Information Pack

  info (@) 222sports.co.uk

  +44(0)1225 282 117

  222 Sports Limited, Studio Number 26, Glove Factory Studios, 1 Brook Lane, Holt, Trowbridge, Wiltshire, BA14 6RL United Kingdom

 @swimtag

  seeyourswim

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