Challenge Certificates

The new digital Challenge Certificates are now visible to all users who complete the full distance in any challenge either as an individual or as part of a team. Included on the certificate are the keys stats for the swimmer, the challenge image and the challenge route map. A link can be generated to allow the swimmer to share the link via social media.

New Pool Homepage

We are delighted to reveal the new Pool Homepage, a public webpage that shows off your SWIMTAG stats, competitions, leaderboards and challenges all in one place.

The homepage uses a fully responsive design which means you can easily embed it into your own webpages or mobile app as a tile or web view, the content within the page will update automatically with the latest leaderboards, competitions and challenges. You can also choose to customise your own homepage by uploading a photo as the background image (this will replace the map which is shown by default). For more information and advice on how to use it within your own site or apps contact the SWIMTAG Team and we will be happy to help.

Take a look at the Pool home page for Palatine Leisure Centre here: https://www.swimtag.net/pool/1538/palatine-leisure-centre

Activate a wristband with your SWIMTAG mobile App

New Feature Alert: You can now use the SWIMTAG mobile app to activate a wristband. If your local pool uses a compatible QR scanner you can present your mobile phone for scanning, handy if you forgot your membership card!

On the App side menu tap the QR code icon next to your profile picture, just present the QR code in front of the QR scanner at your pool to activate a wristband. Ideal if you forget your membership card and don't want to loose your swim record!

Mr Pele clocks up twelfth SWIMTAG challenge!

Mr Pele, aged 53, is a regular swimmer at West Bromwich Leisure Centre and, in the last 12 months, has clocked up over 360 hours in the pool and recorded more than 400 kilometres. Visiting the centre most days to swim, Mr Pele puts his commitment in the pool down to SWIMTAG.

Growing up, Mr Pele suffered ill health which meant he was forced to spend much of his childhood in a hospital bed. His battle with crippling osteoporosis continues today and leaves him dealing with intense pain every day, which he controls with the help of 35 daily, prescribed tablets.

Mr Pele explains: “All my life my body has let me down, preventing me from reaching my full potential, both physically and mentally. However, in the last 12 months I have found solace in swimming. I find the water and the environment incredibly relaxing. Ploughing up and down the pool I can clear my mind and focus just on my swim. It is not unusual for me to spend 90 minutes at a time in the water.

“The activity also has a positive effect on my pain levels. Having endured two hip replacements and, more recently, a shoulder replacement, my joint mobility is poor. I am also constantly fighting intense pain, yet, in the water, the pain almost disappears and allows me to simply enjoy the moment.

“SWIMTAG has been a huge motivator. I collect my wristband from reception and that is all I have to do in order to have all my swim data logged. In addition to providing feedback on estimated calories burned, lengths completed and session duration, SWIMTAG also allows me to benchmark against other swimmers. My aim every month is to appear on the Leisure Centre’s list of top ten swimmers, a target I have rarely missed.”

Mr Pele has also completed an incredible 12 SWIMTAG challenges and has just started his 13th – the Jersey Island Swim. He says: “I love the challenges. They give me a target to aim for and a reason to keep returning to the pool.

“The pool and SWIMTAG at West Bromwich Leisure Centre have given me an opportunity to perform well at something. The sense of achievement I get from seeing my name on the leader board or from completing a gruelling challenge is addictive.

“Without SWIMTAG I would find it hard to motivate myself and without swimming I would be forced into a completely inactive lifestyle.

“The experience of the last 12 months has changed my life and I intend to continue to complete challenges and visit the pool 5 or 6 times a week as long as my body will allow it.”

Mark Haslam, Head of Swimming and Sport at Places Leisure who manage the site, says: “Mr Pele is an inspiration. Despite his personal physical challenges, he turns up at the pool almost every day and gives every session 100 per cent. He has become a well-known and highly regarded visitor and we wish him every success with his 13th SWIMTAG challenge.”

SWIMTAG launches weekly mass participation competition

After two years in development with operator partner, Places for People Leisure (PfPL), 222 Sports, creator of SWIMTAG, has launched ‘Rule The Pool’, the world’s first, pool-based weekly challenge, designed to engage pool users and encourage swim participation.

The weekly timed swim simply requires participants to register via the SWIMTAG website, don a SWIMTAG wristband and swim 400 metres (16 lengths of a 25-metre pool) as fast as they can. The session is automatically logged by the wristband and the effort is ranked, appearing in a central, Rule The Pool league table available to view anytime on the SWIMTAG website.

Competitions run every week from Monday to Sunday. At the end of each week, participants receive a personalised email from SWIMTAG, detailing their Rule The Pool competition time, rank and the total number of swimmers who participated that week. The leader board is then cleared and a new competition begins. Participants can complete the competition as many times as they like in a week, with SWIMTAG automatically selecting the fastest time to appear in the leader board. Having completed one timed swim, many participants repeat the experience week after week, in an attempt to improve their rank and time achieved in previous weeks.

Rule The Pool, originally developed via funding from Sport England, has been refined over a period of almost two years in partnership with leading leisure management company, PfPL. The competition is already available across all 72 PfPL managed pools and attracts around 1,000 participants every week. From this month, Rule The Pool will be available to swimmers at all SWIMTAG pools across the UK, with a plan for global rollout in the future.

Mark Haslam, Head of Swimming and Sport at PfPL, says: “Two years ago, we recognised the need to offer an accessible pool challenge which would engage a wide spectrum of ages and abilities to attract more people into the water. SWIMTAG was already installed in all our pools, so when we mentioned our ambition to Kieran and the team at 222 Sports they set about developing a cloud-based competition open to all, titled Rule The Pool.”

Kieran Sloyan, MD at 222 Sports, adds: “Since launching Rule The Pool across the PfPL estate, almost 3,000 individuals have completed at least one timed swim. We are now very excited to open the challenge to pool users across country who have access to SWIMTAG, enabling swimmers to compete against others up and down the country. All management and communication is administered by SWIMTAG, meaning no extra input from the operator is required to run this competition.”

Rule The Pool is available to all SWIMTAG operator partners free of charge. Sloyan adds: “Rule The Pool has the potential to create a global swim community and encourage literally thousands of people into the water. 400 metres is a do-able distance for most recreational swimmers, keeping the challenge inclusive and driving as much participation as possible.”

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